Experience
I have been very fortunate to spend most of my life loving what I do: learning new things and solving business problems.
My experience stems from a variety of corporate functions and contract engagements in these industries:
Restaurants and Food Service
- Online Marketing, Information Systems, corporate website admin (Papa John’s International, Inc.)
- Public Affairs, Online Reputation Management, corporate website admin (Yum! Brands, Inc.)
Health Care Marketing
- Non-clinical, patient- and enterprise-focused marketing & communications (Norton Healthcare)
- Clinical content digital marketing – enewsletters (Care Publications)
Information Technology & Services
- Digital Signage and A/V systems for airports, mass transit, and education (DOT, DHS, PANYNJ)
- ISP, web hosting, mobile and affiliate marketing (The Internet Community)
- Point-of-sale software, enterprise server, network and desktop management (Papa John’s International, Inc.)
- Financial services, merchant services & ecommerce (First Data, The Internet Community)
Startups and New Ventures
- Web content marketing and custom web video platform (VuPal Network)
- Real estate collaboration software (Uvestor)
- Digital marketing & social media education (Exploring Social Media)
- Grant writing, business plan development, financial modeling (Avocado Group)
- Personal inventory management (Belongs.to)
Construction & Trades
- Plumbing, HVAC, Mechanical corporate website (Jack Huhn Mechanical)
- Windows, Siding, Outdoor Living corporate website (Atlas Windows)
- Heavy Equipment Operations & Training corporate website (Allied Career Training)
Virtually everything I know in the technology and marketing fields has been self-taught and battle-tested with the brands and companies mentioned above. Some tools and tactics I’ve deployed include:
Content Management Systems
- WordPress
- Joomla
- Drupal
- Sharepoint
- Ektron
Content Syndication & Delivery Networks
- Akamai
- Feedburner
- TubeMogul
Email Marketing
- ExactTarget
- YesMail
- CheetahMail
- MailChimp
Search Engine Optimization and Online Advertising
- Google AdWords
- Yahoo! Search Marketing
- Facebook Advertising
- Wordtracker
- Google Webmaster Tools
Analytics & Online Reputation Management
- Radian6
- NielsenOnline
- Filtrbox
- Meltwater
- WebTrends
- Google Analytics
- Omniture
User Experience & Design
- Omnigraffle Pro
- Adobe Creative Suite